Marche Slow Experience

Slow travel experiences combining culture, nature and farm-to-fork food in the Marche region

Marche Slow Experience is a sustainable tourism project in Italy developed by Urbino Incoming in collaboration with the organic farm Il Gentil Verde. The project introduces a new way of travelling in the Marche region, offering slow travel experiences that combine cultural heritage, local food traditions, organic farming and low-impact mobility.

Every destination has a soul. You just need time to feel it.

Find out more

Discover
the Marche Region in a new way

Slow travel as the future of Italian tourism

This project represents a new vision for tourism in the Marche region, where travel becomes a form of cultural exchange and environmental awareness.
Marche Slow Experience is not just a travel product, but a model for the future of sustainable and experiential tourism in Italy.

Responsible tourism with long-term value

The main objective of Marche Slow Experience is to promote a sustainable tourism model in Italy that protects local heritage while creating economic and cultural value for the territory.
The project encourages low-impact travel, respect for local traditions and meaningful interaction between visitors and local communities.

Culture, nature and farm-to-fork gastronomy

Each experience combines guided cultural visits, time spent in natural and rural environments and hands-on farm-to-fork food experiences.
Guests discover where food comes from, meet local producers and explore the Marche region through slow mobility solutions that enhance the landscape rather than exploit it.

Conscious travellers seeking authentic Italy

Marche Slow Experience is designed for travellers interested in slow tourism, sustainable travel and authentic Italian culture.
It is ideal for those who prefer meaningful experiences over mass tourism, and who value quality, authenticity and environmental responsibility.